The Fur Free Alliance is an international coalition of more than 40 animal protection organizations working together to end the exploitation and killing of animals for fur. The Fur Free Alliance represents millions of supporters worldwide.
In particular, the Fur Free Alliance (FFA) focuses on the deprivation and cruelty suffered by fur-bearing animals both in wild trapping and industrial fur farming. To achieve its aims the FFA seeks to:
– inform the public about the substantial animal suffering caused by the fur industry
– advance legislative actions and in-depth investigations as needed
– target consumers and the fashion industry to encourage readily available alternatives
– work nationally and internationally through joint or individual campaigns