Tag Archives: fur-free fashion

Fur-free fashion taking ground in Russia

RUSSIA, 5 OCTOBER 2015 – From 3 until 10 October Russian Fur Free Alliance member VITA Animal Protection Center and Lush Fresh Handmade Cosmetics are running a campaign in Russia against the production and wearing of fur, promoting the wide variety of warm alternative clothes choices available.

Warm without fur campaign RussiaOn the 4th October, in celebration of World Animal Day, 60 cities across Russia and 6 neighboring countries hold events entitled ‘Animals are not clothes’. On the same day, Lush shop staff in 56 shops across Russia are offering customers advice on how to stay #теплобезмеха (warm without fur) with on-trend, fashionable clothing options using high-tech materials. Customers are able to show their support and solidarity for the animals by donning a paper fox, mink or hare mask and taking a selfie to post on social media, along with a message on how they will stay warm without fur this winter (#furfree2015).

Irina Novozhilova, coordinator of VITA, says:

“I am glad that ideas of non violence in connection of any living creature are becoming priority and this is a world wide trend. We live in an amazing time when more and more people on our planet are rethinking their role in this world. The new generation is trying to live without making others suffer and this is a lifestyle choice. This style is applicable to choice of clothing – in a modern wo/man’s wardrobe there is no place for fur, it is replaced by ethical materials; like the choice of cosmetics – it can be cruelty free.”

In Russia, the anti-fur movement is gaining momentum. In 2008 five Russian stars: Laima Vaikule, Artemy Troitsky, Alena Sviridova, Aleksandr F. Sklyar and Viktor Gusev participated in a unique plight in the ice of the White Sea, in the “Maternity House” of the seal pups. The result of this trip, which was widely covered by all Russian media channels, was a complete ban on hunting harp seals, which had previously been carried out for the sake of fur production. In the year 2014, unprecedented in its scale and significance, the action “Animals-not clothes” took place in 60 Russian cities. Across the country – from the far East to the western borders, from the South to the North, a wave of marches, rallies and pickets took place – the purpose of which was to draw attention of the society to the rigidity of using animals for clothing.


Faux Fur
Today, in the twenty-first century, modern technology has allowed us to not only replace animal fur, but also surpass it on a number of parameters. Comparative analysis of the properties!of fur and modern alternative materials held using special models, confirmed the thermal qualities of using the alternatives to fur. Special heating fibers used in warm clothes allow polar researchers to stay for extended periods in!the Arctic zone, withstanding very low temperatures in the range from -30° to -60°C.

Heat resistance and high functionality of alternative materials has been proven during extreme northern expeditions. Equipment using synthetic insulation (for example, Thinsulate and Hollofiber) were used to equip the world’s first Trans-Antarctic expedition led by the famous polar Explorer Vladimir Chukov (1998), the unique round-the-world sailing yacht “Apostol Andrew”, participants of the expedition to Greenland under the guidance of renowned Russian Polar Explorer Dmitry Shparo (1999) and the 10-day expedition to the White Sea “Front-line road” (2006).

Continuously improving the thermal quality of the clothes, the developers have used natural principles of plant fibers and animal fur, with a cavity inside, filled with air. So many artificial fibers are made today with a special cavity inside as a way to increase heat retention. Synthetic furs are now used in the production of garments for astronauts, scuba diving suits and even in the building of tents and yurts. Heavy, bulky and bad in high humidity conditions, fur has long since ceased to be regarded as an indispensable means of protection from the cold. Modern technology has helped to create warm, friendly and elegant clothes based on synthetic insulation – Hollowfiber, Thinsulate, Hollofil, Quallowfill, Polarguard, Fibertech, Shelter, Izosoft, Termofinn and others.


Worldwide praise for fur-free HUGO BOSS

9 JULY 2015 – The announcement of luxury brand HUGO BOSS earlier this week to drop fur from their collection received praise and media attention worldwide. The brand’s decision to leave products of extreme animal cruelty behind was broadly celebrated on social media by thousands of animal supporters and fashion consumers worldwide. 

Quotes of Hugo Boss’s spokesperson Berndt Keller elaborating on the brand’s fur-free mission were extensively featured in international news bulletins and found resonance with consumers allover the world:

‘Contemporary customers are part of a generation which is re-evaluating their ethical and environmental values. We want to use animal friendly products to inspire the next generation with a new kind of luxury.’

HUGO BOSS’s decision to go fur-free was reported on by news bulletins, fashion magazines and blogs in multiple countries around the world:

Hugo Boss zweert bont voortaan af – Nieuwsblad
Geen bont meer voor Boss – De Standaard
Hugo Boss zweert bont voortaan af – Het Belang van Limburg
Hugo Boss stopt met verkoop van bont – Het Laatste Nieuws
La fourrure, c’est fini pour Hugo Boss – DH
Alors que Hugo Boss y renonce, Fendi crée la controverse avec une collection 100% fourrure – Metro
Hugo Boss promet de ne plus utiliser de fourrure, tandis que Fendi crée la controverse à Paris – FASHIONMAG
Karl Lagerfeld s’en fout : le défilé « Haute Fourrure » de Fendi aura bien lieu – L’Avenir

Hugo Boss anuncia que não usará mais peles em suas coleções – ANDA

Hugo Boss will drop animal fur from Fall/Winter 2016
高端男装雨果博斯将全面弃用动物皮草共推零皮草生活 – City Shenchuang
High-end men’s Hugo Boss will fully abandon animal fur – szic
High-end men’s clothing brand Hugo Boss will fully drop animal fur – Pige
Global high-end menswear brand HUGO BOSS will fully drop animal fur – hbsztv
http://xm.ifeng.com/roll/detail_2015_07/06/4079592_0.shtml – China EF
http://news.dichan.sina.com.cn/2015/06/19/1074767.html – News Dichan Sina

Hugo Boss odriče se krznenih kolekcija – Veçernji
Hugo Boss prestaje koristiti pravo krzno u svojim kolekcijama – Slobodna Dalmacija
Hugo Boss prestaje koristiti i prodavati životinjsko krzno – t portal
Prijatelji životinja: Hugo Boss prestaje prodavati krzno – Ljubimci
Prijatelji životinja slave, Hugo Boss prestaje prodavati krzno! – Cromoda
Hugo Boss prestaje koristiti krzno – She
Hugo Boss prestaje prodavati krzno – Poslovni

Hugo Boss prestaje prodavati krzno – Econnect

Hugo Boss dropper pels – Nyhederne
Hugo Boss udfaser brugen af pels i løbet af 2016 – Fashion Forum

Hugo Boss loobus karusnahast – Bioneer
Hugo Boss loobub moeloomingus karusnaha kasutamisest – Tallinn
Hugo Boss loobub moeloomingus karusnaha kasutamisest – Pealinn Online
Hugo Boss loobus karusnaha kasutamisest – Tarbija24 (635 FB shares)
Hugo Boss loobub moeloomingus karusnaha kasutamisest – Delfi
Tuntud rõivatootja loobus karusnahast – Naine24

Suosittu vaatemerkki aikoo luopua turkiksista – Me naiset
Hienoja uutisia! Huippumerkki luopuu turkiksen käyttämisestä tuotteissaan – The Voice
Hugo Boss sitoutuu turkittomuuteen – Asulehti

Hugo Boss promet de ne plus utiliser de fourrure, tandis que Fendi crée la controverse à Paris – Le Parisien
Hugo Boss va être copain avec la PETA – GALA
Hugo Boss n’utilisera plus de fourrure, tandis que Fendi crée la controverse à Paris – Le Soir

Hugo Boss wird pelzfrei – NNZ-Online
Hugo Boss wird pelzfrei – Kyffhäuser Nachrichten
Hugo Boss will zukünftig auf Pelz verzichten – Fashion United
Pelz? Nein Danke! – sagt Hugo Boss – Horstson
Hugo Boss verzichtet auf Pelz während Fendi für Aufregung sorgt – FASHIONMAG
Hugo Boss steigt aus Pelzverkauf aus – SWR
Mein Fell gehört mir – Greenpeace Magazin
HUGO BOSS goes fur free – Finanz Nachrichten
Keine echten Pelze mehr bei BOSS – RTF1

Koleksi Tanpa Bulu Hugo Boss – COSMOPOLITAN

HUGO BOSS to be fur free by 2016 – Irish Examiner
HUGO BOSS to be fur free by 2016 – Breaking News

Hugo Boss dice basta alle pellicce – MF Fashion
Hugo Boss totalmente “fur-free” per la fine del 2016 – Fashion Magazine
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce – FASHIONMAG
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce – Libero Quotidiano
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce – Panorama
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce a partire dalla collezione autunno-inverno – Focus
Boss bandisce le pellicce. Fendi le celebra – Pambianco News
Hugo Boss passa alla fur-free fashion e dice no alle pellicce – Ambiente Quotidiano
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce – Arezzo Web
Hugo Boss si converte alla causa ‘fur-free’, mai più pellicce. – Oggi Treviso

Hugo Boss atsakās no kažokādu tirdzniecības – TV NET
Hugo Boss atsakās no kažokādu tirdzniecības – db.lv
Hugo Boss atsakās no kažokādu tirdzniecības – Apollo
Laba ziņa dzīvnieku draugiem – Hugo Boss atsakās no kažokādām – SKATIES
“Hugo Boss” atsakās no kažokādu tirdzniecības – Multinews
Hugo Boss atsakās no kažokādu tirdzniecības – iFinanses

Hugo Boss nustos pardavinėti natūralius kailius – lrytas
Hugo Boss nustos pardavinėti natūralius kailius – Alfa

Hugo Boss to go fur-free after Fendi controversy in Paris – The Sun Daily

Mega goed nieuws! Hugo Boss gaat bontvrij – Cosmopolitan
Hugo Boss stopt verkoop bont – Nieuwsguru
Hugo Boss neemt afstand van pelsdierfokkerij – Duurzaam Bedrijfsleven
Hugo Boss stopt volledig met dieronvriendelijke producten – Textilia
Hugo Boss stopt verkoop bont – Fashion United
Hugo Boss stopt met verkopen van bont – Fashion Matters
Hugo Boss stopt met verkoop bont – Linda Nieuws
Hugo Boss stopt met gebruik van bont – Fashion Addict
HUGO BOSS gaat bontvrij – Vroege Vogels
Hugo Boss stopt met verkoop van bont – Nu.nl
Hugo Boss stopt met verkoop van bont – Nederlands Nieuws
Hugo Boss bant bont uit collectie – Lifestyle & Jetset
Hugo Boss stopt verkoop bont – IW Fashion
HUGO BOSS gaat bontvrij – Beauty Blog
Hugo Boss stopt met bont – PiepVandaag

Wielki modowy koncern rezygnuje z futer! Hugo Boss wkracza na drogę eko. – K MAG Magazine
Hugo Boss zobowiązał się do przyjęcia polityki wolnej od futer. – Sophisti
Hugo Boss już bez futer – Kampanies Spoteczne
Hugo Boss zobowiązał się do przyjęcia polityki wolnej od futer – Active & Eco
Hugo Boss porzuca naturalne futra – Ekologia
HUGO BOSS wycofuje naturalne futra – Modai Ja
– Fashion Biznes
Hugo Boss pozbywa się futer – Green Biznes
Hugo Boss już bez futer – CR Navigator

Hugo Boss goes fur-free – PLUGIN Magazine

Hugo Boss slutar sälja päls, nu hyllas företaget av djurvänner i hela världen. – Newsner
Hugo Boss slutar använda päls – Rodeo

HUGO BOSS abandona las pieles – Harper’s BAZAAR
HUGO BOSS dice no a las pieles – loff

Hugo Boss wins praise from animal welfare groups by pledging to go fur free – Express
HUGO BOSS to go fur-free by the end of 2015 – Fashion United

Hugo Boss Going Fur-Free – WWD
Hugo Boss Goes Fur-Free – Humane Society Blog (25k Facebook likes)
Hugo Boss Says It Plans To Go Fur Free By 2016 – Huffington Post
Hugo Boss Will Stop Using Fur In 2016, As Bunnies Everywhere Rejoice – Bustle
Furry friends rejoice – V Magazine
Fur Flies As Hugo Boss Says No To Animal Skins – Le Souk
Hugo Boss To Adopt Fur-Free Policy – Fashion Times
Hugo Boss promises to go fur-free as Fendi causes controversy in Paris – Yahoo News
Hugo Boss to go fur-free – next year – ECOTEXTILE
Hugo Boss Goes Fur-Free – SJ Sourcing Journal
Hugo Boss Is Saving Thousands Of Animals From Needless Suffering – The Dodo
Hugo Boss promises to go fur-free as Fendi causes controversy in Paris – MSN
Hugo Boss Bans Fur From All Upcoming Collections – Ecorazzi
Hugo Boss Commits to Fur-Free Fashion – Papierdoll
Hugo Boss Is The Latest Luxury Brand To Go Fur-Free – CANDID Magazine
Hugo Boss Pledges to Go Completely Fur-Free – ecouterre
Fendi’s Haute Fourrure Faces Furore, Hugo Boss Forgoing Fur – The Style of the Case
Hugo Boss To Be Fur-Free Starting in 2016 – Haute Living
Hugo Boss commits to fur-free fashion – just style
Hugo Boss Joins Stella McCartney, Ralph Lauren and Calvin Klein and Goes Fur-Free – Alternet
Hugo Boss Pledges to Go ‘Fur Free’ Next Year – InvestorPlace


Victory Hugo Boss

HUGO BOSS commits to fur-free policy

GERMANY, 6 JULY 2015 –The Fur Free Alliance praises luxury brand Hugo Boss for phasing out all real animal fur. The progressive decision was recently announced in the HUGO BOSS Sustainability Report 2014 and has been an issue in discussions between HUGO BOSS and the Fur Free Alliance.

HUGO BOSS will be dropping all fur, including rabbit fur, from Fall/Winter 2016 Collection onward.

Joh Vinding, Chairman of the Fur Free Alliance says:

HUGO BOSS has become a leader in the fashion world by taking a stand against animal cruelty and ending the use of fur in collections. The Fur Free Alliance hopes other luxury brands will follow HUGO BOSS’s lead, especially since there are now so many cruelty-free alternatives that are fashionable and indistinguishable from the real thing.”

Bernd Keller, Brand and Creative Director Sportswear at HUGO BOSS, said in the company’s latest Sustainability Report:

From our Fall/Winter 2016 Collection onward, we will no longer be using raccoon dog or rex rabbits. This means we will not be using any farmed fur in any of our HUGO BOSS clothing collections and are sending out a clear signal… Today, we are therefore also successfully supplying “friendly fur” and “friendly leather” products. We want to use these products to inspire the present generation and especially the next generation with a new kind of luxury.”

HUGO BOSS joins a growing list of fur-free brands and retailers, including Tommy Hilfiger, Calvin Klein, Stella McCartney, Zara, and ASOS.

Please let HUGO BOSS know your appreciation for their compassionate decision to go fur free, by leaving a message here.

Victory Hugo Boss

HUGO BOSS Sustainability Report: http://group.hugoboss.com/en/sustainability/sustainability-report/

Fur Free Fashion Beijing: International designers call for fur-free fashion

BEIJING, 19 JANUARY 2015 – International welfare charity ACTAsia, based in the UK, Netherlands, China and the U.S., held its second annual Fur Free Fashion show yesterday in Beijing, China’s capital. Designers from three continents joined the runway, along with nineteen fur-free brands, to promote fashion with compassion for people, animals and the environment.

foto cruelty free fashionAfter a successful launch of the first-ever Fur Free Fashion Show in China in 2014 as part of ACTAsia’s nationwide Fur Free China campaign, this year’s event reached an even wider audience with a growing attendance of national and international cruelty-free fashion designers. Popular brands from the U.S., Poland, UK, Belgium, Korea and China presented their designs in the LEVI Art Studio in downtown Beijing.

The show was attended by over 200 Chinese celebrities and stars from the TV and music industries, including Miss China of 2013, TV actresses and pop singers, and attendees from the government and corporate sectors. Representatives of the British and Polish Embassies in Beijing presented the Fur Free Life Awards to individuals and companies in recognition of their outstanding efforts to promote a fur free lifestyle.

ACTAsia’s Founder and Executive Director Pei Su stated that “China is one of the major fur-producing countries and has now become one of the biggest fur-consuming countries in the world, and the numbers are growing. Millions of animals raised for fur endure tragic lives and horrifying deaths. The industry also has many damaging effects on the environment. The Fur Free Fashion Show encourages the Chinese public, designers and retailers to make compassionate lifestyle choices and join a ‘fur free life.’

The talented group of designers who provided their fur-free collections includes New York designer Leanne Mai-ly Hilgart from VAUTE, Gosia Sobiczewska from Poland, and Chinese designers Tony Yu and Li Lidan. The Chinese brands that were represented include Awakening and Zhong Shan Micro Life.  Katrien Van Hecke, the rising Belgian women’s wear designer, said, “I hope by participating in the show in China, I will motivate the public to choose consciously made products as well as offer a more compassionate example for fashion students in China.”

CrueltyFree Fashion China 2015+Tune Tune, one of the first Chinese brands that joined the group of Fur Free Retailers (an initiative of the global coalition Fur Free Alliance) has over sixty stores throughout China. Design Director Zhao Chao, explains, “We believe fashion is designed for beauty, and should not take away beauty from innocent animals. Our company does not use fur and we also actively promote a fur-free life as part of our corporate social responsibilities.”

The majority of the collections on the catwalk were produced with eco-friendly and organic materials, including the use of banana fiber, tree bark and recycled bottles. LUSH Asia continued to be the exclusive cruelty-free cosmetics sponsor for the show, and healthy plant-based Chinese traditional food was served to demonstrate another aspect of compassionate living.

Fur Free Alliance, the global alliance promoting fur-free life sent their congratulatory message to the show. Chairman Joh Vinding said “I wish to congratulate everyone participating in the 2015 Fur Free Life — Cruelty Free Fashion Show. I hope this trend will lead more people to be aware that fur fashions cost animals their lives. We encourage companies to help by becoming fur-free retailers. “

Belgian designer Noemie Flamant drops fur from her collection

BRUSSELS, 12 DECEMBER 2014 – Belgian designer Noemie Flamant, whose collections were made of fur only, has committed not to include it in her future collections. She made that decision after consultation with GAIA, following a TV report, which generated numerous reactions. GAIA is very pleased and calls this an important signal to designers who still work with real fur. In the future, she will switch to high-quality faux fur.

Belgium designer
“This is an important step for the welfare of furbearing animals,” said GAIA director Ann De Greef when congratulating Noemie Flamant. The past few days GAIA asked its supporters to engage in an email campaign after the airing of a report on the regional TV channel WTV about Noemie Flamant’s fur collection.
The animal rights organisation GAIA is very pleased that Noemie Flamant goes fur free aftre being informed about the conditions for animals at fur farms. GAIA director Ann De Greef: “This is fantastic news. By doing this the designer gives an important signal to designers who still work with real fur.” Noemie Flamant: “Stopping using real fur is, as a designer, a real turn in my career. In the future I will seek high quality materials like faux fur, to be able to continue my collection.”
This animal-friendly decision is not only in line with GAIA’s wishes. Nine out of ten Belgians are against the breeding and killing of animals for their fur. That is the conclusion of different opinion polls commissioned by GAIA and carried out by IPSOS.

Bestselling fashion giant signs fur free agreement

20 NOVEMBER 2014, KOPENHAGEN – Bestseller, one of Europe’s biggest fashion retailers, has agreed to go fur free with the Fur Free Alliance, marking a great victory for animals and animal welfare campaigners worldwide.

The Danish retailer owns 20 brands, including Vero Moda, Only, Vila and Jack & Jones, and the products are sold in more than 15,000 stores in more than 70 markets.

Joh Vinding, chairman of the Fur Free Alliance states: “The Fur Free Alliance is extremely excited to see a such a big player entering our Fur Free Retailer program. The more consumers learn about the atrocities animals go through on fur farms or when caught in traps, the more interested companies become in going fur free. I’m convinced many more fashion giants will join our program in the years to come – it’s simply good business to do so.”

Katrine Milman, head of corporate sustainability for Bestseller said: “For more than a decade Bestseller has been a fur free company. We are happy and proud to be fur free and our customers appreciate it. For that reason it is natural for us to become part of the Fur Free Retailer program and thereby give our customers an easy way of recognizing that Bestseller doesn’t sell real fur.”

Bestseller is the newest of more than 300 companies that are already signed up on the Fur Free Retailer program. Others include Inditex (owns the Zara brand), H&M, C&A, Zalando and ASOS.

Vero Moda Bestseller Fur Free Retailer